Monsanto celebrates Australian National Agriculture Day with the Farming Community and City Media

Tuesday 21st November 2017

Australia turned the spotlight on the contribution and achievements of the agricultural supply chain on Tuesday 21 November 2017 by celebrating the inaugural National Agriculture Day. Events were held all over the country, putting consumers in touch with the real faces of Australian agriculture, telling the stories of how we feed and clothe people around the world.

Lunch attendees included Diana Chan (Winner of MasterChef Australia 2017), Eliza Wilson (MasterChef 2017 and Melbourne caterer/foodie), Stephen Russell (Journalist), and Keryn McLean (Marketing Lead Monsanto Australia)

Australia turned the spotlight on the contribution and achievements of the agricultural supply chain on Tuesday 21 November 2017 by celebrating the inaugural National Agriculture Day. Events were held all over the country, putting consumers in touch with the real faces of Australian agriculture, telling the stories of how we feed and clothe people around the world.

The day was a wonderful opportunity for Monsanto to collaborate with the National Farmers Federation, Future Farmers Network and Flowers Victoria – not only strengthening our relationships with important farming organisations, but building connections with their members.

Together we hosted an intimate long lunch in Melbourne, inviting growers and producers from a range of sectors to dine with the city’s most influential lifestyle journalists and social media gurus. We wanted to create an event that encouraged farmers with a range of agricultural philosophies to have conversations with people who write about food and lifestyle, but rarely have an occasion to meet with the people working the land.

Aimee Snowden, from Little Brick Pastoral to talk about how she tells her story. Aimee has built an Instagram account and a series of educational resources that showcase Lego farmers in various Australian farm settings. She also hails from an irrigation family farm and has won a number of rural achiever awards – the perfect spokesperson for the day.

Aimee Snowden, Little Brick Pastoral